Its All About Perspective: Investing vs. Spending

Categories All Articles, Entrepreneurship, Motivation, Online Buisness, Patrick

When starting your online business, you’re going to be faced with many decisions. One of the most important of these decisions is your attitude. Now, I could talk for days about why having a positive attitude in anything you do is important. Actually, I could spend days talking about how it will benefit your online business in specific ways; however, for this article, we’ll go over some ways on how to view the money aspect to your online business. More specifically, we’ll focus on the expenses for your company and how you can turn spending into a positive aspect to your company.

Now, I could say the obvious and tell you that it is inevitable for you to have expenses for your business, but I really hope you have realized that by now. What you need to focus on is seeing these expenses as a positive aspect for you and your company’s future. This is why you need to view startup costs for your company as an investment – not spending. This is mainly down to the connotations that the two words have, so let’s go more in-depth with this by comparing the two terms. Hopefully by the end of the article, you’ll have a better understanding as to why expenses are good for your business’s growth.

Investing – The Ability to Grow Your Company

There are quite a few logical reasons as to why you need to view expenses are an investment rather than spending money, but one of the most logical is that when the wonderful season of taxes come around, these expenses will be considered a startup cost for your company; thus, you will be able to write these expenses off. Just make sure you properly document all of these “investments” and follow proper procedure when filing.

Along with being able to write off your expenses, it’s also beneficial to look at expenses as investments for the simple fact that it will help keep your motivation high through rough patches when you’re having to invest more than you originally expected. Trust me, there will come a time when you underestimate your expenses, and because of that, you’re going to go through times where you pay more than you planned for. If you look at this as just taking money out of your bank account, it’s easy to lose motivation. More than that, it’s actually easy to become a little depressed when seeing that money leave your account. However, if you look at these expenses as an investment, all you need to consider is how it will help you in the future, which brings us to our next point in the article – growth.

Now, let’s be honest for a second. When you are purchasing items for your online business – hosting for example – you’re going to probably be excited to be able to get your website up and running. That feeling that you get when you know you now have the ability to expand your company is phenomenal, and you know the feeling I’m talking about – success. Whether you’re just starting out or have been doing this for years, every progress (no matter what the size is) makes you feel more successful. This is what you need to keep in mind when going through any expenses with your business. When you see that by purchasing this new service or item for your company, you will open yourself up to the idea that you can expand further than you had the ability to before. This will not only give you the ability to grow your company, but it will also give you the motivation needed to do so.

Spending – Wasting Everyone’s Time and Money

When you view expenses as simply spending money, you’re not only limiting yourself, but you’ll realize how easy it is to lose motivation. When you let money take control, you’ve obviously lost control, and while expenses can become hectic at times, it is imperative to remember that in the end, these expenses are what keep your company going. Look to this as an opportunity to expand your business to places that were not possible before. Spending money is wasting money. Investing money is growing.

In the end, you can’t be afraid to invest money back into your company. Once this fear takes over, you’ll lose your motivation to keep striving to succeed due to your expenses. You’re going to have to put a lot on the line for your company to grow, but in the end, its what’s best for you and your company. It will pay off, but you have to stay positive.

Patrick Fassler is the Chairman and COO of CrysisTV. Patrick and Nic King, CrysisTV Co-Founders, started CrysisTV back in March 2013, and since then Patrick has been working on the site, writing articles, and working on the network. Before starting CrysisTV with Nic, Patrick wrote for a variety of websites, which is where he got the idea to start developing his own news site. Since then, Patrick has helped grow CrysisTV into a recognizable brand in the tech and gaming community. Over the past year, CrysisTV has grown to now be a YouTube Network that partners and monetizes YouTube channels. Patrick and Nic are constantly thinking of new ways to expand CrysisTV as a brand, and are finding new opportunities every day. You can contact Patrick via E-Mail: Patrick@Crysis.tv.